Email & SEO

Email and SEO are foundational pillars of modern marketing—email drives retention and customer lifetime value, while SEO fuels long-term discoverability and inbound growth.

While these haven’t been my core focus, I have a strong foundational understanding from my master’s coursework and have supported cross-functional teams on campaign strategy, brand alignment, and performance reviews. I recognize their critical role in a full-funnel strategy and am actively looking to deepen my hands-on experience in both channels.