The short version.
Marketing strategist with 10+ years of experience building brands, growing partnerships, and bringing ideas to life. Peruvian-born. Florida-based. Always a few steps ahead.
The personal side.
Marketing+Travel+Photography
+Marketing again
When I’m not building brands, I’m chasing flights, reading a good book or hitting the gym. New places challenge how I think. Training keeps me disciplined. Reading sharpens how I lead. It’s all part of showing up with intention—in work and in life.
“Sometimes miracles are just good people with kind hearts”
The professional side
I'm a proud Peruvian immigrant with 10+ years of experience in marketing, advertising, and B2B sales—spanning Fortune 100 companies, high-growth startups, and everything in between.
I built my career by executing, not just strategizing. From regional campaigns to co-branded partnerships, I’ve launched marketing that moves people—especially in multicultural markets where it matters most.
While much of my work has been in healthcare, the strategies I use translate across industries.
I also believe AI is shaping the future of marketing. I use it daily to move faster, think sharper, and work like a team of 20.
And yes, I travel often. Curiosity is a marketing superpower—and new places keep me grounded in reality and connected to how people live, think, and feel. Because if it doesn’t feel human, it won’t connect.